Editors' Picks

The Archive

Fresh off the reality show Work of Art, the Sucklord continues to subvert toys and the stigmas attached to them. We caught him in his New York studio to talk about turning characters gay, echelons of play, and the importance of Star Wars.

Jun 27 Interviews


Why do we need to make our own fun? Joel Henriques, DIY toy advocate, tells us why kids need to develop both computer and crafting skills, and why a stick can be many things to many people.

May 30 Interviews



Toy makers are collapsing many realities—virtual, augmented, mixed—into one space. We talk to the minds behind Skylanders: Spyro's Universe and Sphero, the world's ultimate ball.

Mar 7 Interviews

Nicolas Cage may be our greatest living actor. On the precipice of Ghost Rider: Spirit of Vengeance, Scott Wayne Indiana talks to Brandon Bird, the insane genius behind the Nicolas Cage Adventure Set.

Feb 7 Columns

The video-gamification of war is well underway with the continual increase in U.S. unmanned drones. We hash out some of the distinctions between military drones, robots and toys in this conversation with Ted Carancho, a leading member of the drone-development community.

Dec 15 Essays

Scott Wayne Indiana talks to Sifteo's president and cofounder about the company's hypermodern take on building blocks, the legacy of videogames, and the digitalization of toys.

Oct 19 Essays

Our toy columnist talks to Kid Robot about their new response to plastic green army men—neon breakdancers—and the modern battlefield.

Sep 22 Articles

Christiaan Virant speaks to us about the Buddha Machine, a box resembling a toy radio which plays a variety of sound loops that has made waves across Europe and Asia. Virant describes designing the Buddha Machine with bandmate Zhang Jian, playing a "Buddha Boxing" session for a full day in Jerusalem, and how the simple box uses sound like building blocks, allowing fans and artists to remix, sample and combine loops to their heart's content. 

Aug 24 Articles

Mike Leavitt is the CEO—and only employee—of Intuition Kitchen Productions, where he designs his "Art Army" action figures: whimsical toys which intersect fine art and play. Leavitt speaks to us about how toys and interactive art can transcend fine art, the materialism of buying new toys, and why toy collection misses the whole point of owning them. 

Jul 13 Articles